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class=\"p1\">シャープは、コーポレートブランド価値を高める体験価値の創出の一環として、同社製品のデザインをテーマにした展覧会「シャープデザインのまなざし展」を開催します。\u003Cbr>製品そのものだけでなく、製品に込めたデザイナーの視点や思考プロセスに着目し、どのような観察や検討を経て家電製品が形づくられているのかを紹介します。\u003Cbr>\u003Cbr>本展は「そのまなざしに、ヒミツあり。」をテーマに掲げ、洗濯機、テレビ、ドライヤー、トースター、掃除機の実機展示に加え、試作機や開発資料を公開。完成品からはうかがい知れないプロダクトデザインの工夫や、製品やその使用法を観察することで得た着想を反映していくデザイナーの思考の過程をご覧いただけます。\u003Cbr>また、デザイナーが観察する位置から来場者が製品を眺める空間構成とし、製品を観察する姿勢や着眼点を追体験できる展示演出を取り入れています。当社のプロダクトデザインの考え方を通じて、身近な家電製品に込めた工夫や発想に触れていただけます。\u003Cbr>『シャープデザインのまなざし展』私たちが日々何気なく使っているもの。\u003Cbr>その一つひとつが、使う人の気持ちやふるまい、空間との関係性、それら日常のすべてを考えてデザインされています。\u003Cbr>しかしデザインは寸法や性能のように数字で測ることが難しく、何がどう良いのかわかりにくいものです。\u003Cbr>\u003Cbr>本展示では、シャープのデザイナーがデザインするときの「まなざし」を通して製品をご覧いただくことで、「デザインの本質的な美しさ」と、「生活と技術を結ぶデザイナーの思考」を追体験していただけます。\u003Cbr>\u003Cbr>ひとつの視点では気づかなかったことが、別の視点では、ふと立ち上がってくる。\u003Cbr>見慣れていたはずのものが、少し違って見えてくる。\u003Cbr>本展示が次に家電製品を選ぶときの新たなみかたになりますと幸いです。\u003Cbr>\u003Cbr>\u003Cbr>\u003Cspan class=\"s1\">■ 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