"Sustainable Brand Japan" (operated by Hiroshiten Co., Ltd.) will hold the exhibition "Indigenous Knowledge Local Techniques Japan" in Organizer with the "Sustainable Brand International Conference 2024 Tokyo Marunouchi".
Japan, with its diverse natural environment, has a wide variety of indigenous traditional techniques, utilization of natural resources, recycling industries, and regional development. They are expanding through new perspectives, redesigned designs, facing issues and their solutions, and technological advancements, and their value is being reaffirmed. By looking at these cases side by side, we will be able to understand the characteristics of current Japan and regions.
Exhibition examples (partial) *Exhibitor names in alphabetical order
・"Upcycling through tea dyeing" (Tea dyeing Washizu.)
・“Edible spoon ♪ PACOON” (Kinrosoku Co., Ltd.)
・“Lacquer Board Siita” (Tsutsumi Asakichi Lacquer Store Co., Ltd./Perspective General Incorporated Association)
・“ Furniture production project using 3D data of curved wood with low market value” (Kuma dances in Hida no Mori Co., Ltd., Takuto Yamado Laboratory, Department of Architecture, Faculty of Design Engineering, Hosei University)
・“Kyo Kumiko Light” (Murayama Mokko Co., Ltd.)
〇What is a sustainable brand?
Sustainable Brands is a global community that was born in the United States in 2006 and promotes activities that incorporate sustainability into business and increase the competitiveness and brand value of a company.
Currently, it is a community of over 13,000 people in 10 countries (as of 2023). It started its activities in Japan in 2015, and Hiroshiten is in charge of its operation.
Through this activity, we will provide a place for interaction that transcends organizational frameworks, corporate boundaries, and borders, and create a platform where participants can generate the next innovation with respect to the SDGs, which are difficult to achieve by a single company or organization. We are aiming for
“Sustainable Brands Japan” site: https://www.sustainablebrands.jp
“Sustainable Brand International Conference 2024 Tokyo Marunouchi” Site: https://sb-tokyo.com/2024/
〇Visitor benefits
Activation Hub in “Sustainable Brand International Conference” Pass Exchange Ticket
Activation Hub is a networking and interaction area within the concurrently held International Conference on Sustainable Brands. Exhibitions and Workshops by supporting companies and supporting organizations are held, and you can interact with companies and organizations related to sustainability.
Those who visit this exhibition on February 21st and 22nd will receive a special pass voucher that will allow them to enter the Activation Hub from 13:00 to Time Zone on Thu, February 22nd. To do. Please ask at Venue reception.
